Maybelline Fit Me tinted moisturizer provides natural coverage and shine-free 12H hydration. This formula enhances skin without hiding it, blurs pores and conceals imperfections. It is your natural look and feel all in one easy fit created from 76 natural origin ingredients with Aloe. This natural tinted moisturizer is available in 14 hydrating shades. We consider an ingredient to be naturally derived if it's unchanged from its natural state or has undergone processing yet still retains greater than 50 of its molecular structure from the original natural source. The remaining ingredients constitute 24 of the formula to ensure its sensoriality and color cosmetic performance.